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Intellectual Property.  Matt’s Herbs have developed an innovative process, based on pre-existing and proven vegetable processing procedures. The process offers the following advantages over currently available products:
freedom from artificial additives
excellent retention of fresh herb colour
improved texture and mouth feel
larger easily recognisable ‘chunks’
extended shelf life
Positioning - Consumer
value
quality
It is proposed to parallel competitor’s key product attributes - convenience, freshness, cleanliness, quality, flavour, ease of use - made available to the consumer at a price point below the market leader.
Positioning - Retailer. Matt’s Herbs proposes to proactively partner with organisiation by offering a branded product (Matt’s Herbs) or private label brand. We are prepared to offer support iniatitives to a level not normally associated with private labels suppliers.
Range. Garlic, Basil, Coriander, Ginger, Chilli, Parsley, Lemon Grass, Mint, Oregano, Dill
Packaging
700gm Food service pouch
120gm Retail squeezable poly tubes
Support
Merchandising
Point of Sale material
Iintroductory launch offer
Trading Terms Package by negotiation
Sales support
Recipe Cards
Demonstrations
Cross Merchandising
Specialling Activity
Featured Product.
Seasonal & Themed Product
Benefits
50+ serves per pack
Processed Fresh on Farm
NO Added Flavours
NO Added Colours
NO Added Preservatives
Gluten Free
GMP Free
MSG Free
NO Mess
High Nutritional Value
NO Waste - Absolute Portion Control
TIME & Labour Savings
Ready to use instantly - chilled and/or frozen
Long Shelf Life - up to 90 days
HACCP approved
100% Product of Australia
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